Sunday, December 16, 2007

Van Cleef & Arpels "Magic Alhambra" Collection


When I saw this ad it took me fully a few minutes to focus on the jewelry. Has that ever happened to you? The outfit, model, styling, art direction, &c. are so distractingly fabulous that you don't almost notice the thing actually being advertised?

The Magic Alhambra Collection from Van Cleef & Arpels is named, you guessed it, after the palace of Alhambra in Granada, Spain, and its moorish architecture. Glam Boy and I are going to Spain in February, and that's going to be one of the places we're visiting. After I got over how much I loved the outfit and hat, the model, the hair, and the makeup in this ad, I've developed quite the yen for the shortest necklace and ring in the ad. What do you think?

If you've a moment, visit the Van Cleef & Arpels website which is downright magical in itself. Now that's jewelry! For more diversion, visit the Alhambra de Granada website.


Ad scanned in from the Dec 2007 InStyle.

12 comments:

WendyB said...

I love the look of the ad. I must say that jewelry design does nothing for me. They promote it so hard that it's starting to remind me of the "Return to Tiffany" stuff. I just envision it being churned out in the tens of thousands.

Shoeaddict said...

Reese Witherspoon is always wearing this necklace. I think the ad is very stunning. It IS prettier than the jewelry.

G.G. said...

Wendy - I concede your point. Did you see the 1 billion dollar diamond necklace with 50 diamonds in different colors?

ShoeAddict - she is? I'm not up on my Reese! And yeah, the ad is prettier than the jewelry.

Shoeaddict said...

I did just go to the ad(s) and I liked some of the rings.

dazed but not confused said...

I think that the Arbre aux Songes Ring is amazing! I love the way the red in the center just diffuses into the green.

Miss Halfway said...

The jewelry is gorgeous, the coloring is pretty. The fact that Reese wears it makes it even better in my eyes, haha I love her.

And you're so lucky! Spain is beautiful [my best friend has been there and has told me all about it], I hope you have a great time!

G.G. said...

Dazed - I went to look at it, and you're so right, it's lovely!

Miss Halfway - Thanks! Glam Boy has a Geek Boy conference there and I'm going with. I've been to Spain twice before but never to the Alhambra. I'll take lots of pics.

constant_drama said...

This advert, I think the Creative Director was chanelling 'American Gothic' by Grant Wood (http://en.wikipedia.org/wiki/American_Gothic).

What you think? I love it though, American Gothic is one of my favourite artwork.

Elisabeth said...

Was so pleased when I read your post - I was looking at the whole thing; the hat, the red lipstick, even her hairstyle before I focused on the jewllery!

antony said...

Love the contemporary ad but not a fan of the actual jewelry - very mass produced feel about it. What happend to Van Cleef's exclusivity?
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